How Poplab Delivers Results for AI Startup Founders
Our process is designed for speed, clarity, and founder outcomes. Every project follows a battle-tested system that cuts development risk, accelerates product launches, and delivers measurable metric improvements.
Sprint Overview
Strategy Call & Scoping
(Day 1–2)
Every engagement starts with a 20-minute strategy call. We’ll discuss your product goals, key metrics, pain points, and ideal outcomes. You’ll get a custom proposal within 24 hours—no endless back and forth.
Research & User Insight
(Day 3–4)
We run rapid interviews with founders, users, and stakeholders to uncover objections, conversion barriers, and critical opportunities. No fluff—just actionable insights that drive your product forward.
Design Directions & Prototyping
(Day 5–8)
You’ll see three high-fidelity design directions tailored to your use case, delivered via interactive Figma prototype. We prioritize speed and iteration so you can test and adapt quickly.
Feedback & Iteration
(Day 9–11)
You review, comment, and provide feedback directly in Figma. We refine and optimize until the design hits your metric goals—activation, conversion, retention, or funding-readiness.
Delivery & Handoff
(Day 12–14)
We wrap all assets, documentation, and, if needed, developer handoff notes. You receive everything needed to deploy or raise—no dependency, no hidden costs.
Founder Communication
- Weekly check-ins for live projects
- Direct Figma comments & chat for rapid iteration
- 24-hour email response guarantee during sprints
- Slack/Discord channel available for retainers
Timeline & What to Expect
Timeline at a Glance
- Design Sprint — 5 days (from kickoff to prototype)
- Landing Page — 3 weeks (from kickoff to live site)
- Design System — 4 weeks (from audit to ready-to-scale)
- Brand Launch — 2 weeks (from workshop to asset delivery)
Every package is modular—you choose what’s critical right now, add more as you grow.
Recent work
See what we’ve been working on lately.
Ready to see your own metric-driven process?
Book a free strategy call, get your custom roadmap, and start your sprint next week.